45 Logo Redesigns from 2009
We’re back in the office after a wonderful Christmas and New Year’s break. Sorry for the blog silence over the past couple weeks… but we’re back and ready to for you-2010.
It seems like everywhere you look someone is rating the “best of 2009″ or the “best of the decade.” We’ll avoid naming the 10 “best” logo redesigns of the decade, and instead show you 45 logos that were redesigned last year. Here at Reddoor, when we’re redesigning a logo for a client there are several big picture questions we consider: How much equity or history is in the current brand? How closely do we want the old and new brands to relate? Which colors (if any) do we carry over into the new brand?
See how these brand redesigners handled some of these considerations for their brand redesign. It’s interesting to see the updates side-by-side, that some pretty significant brands are making.
Some of the redesigns, this past year, that caught my eye:
I think I liked these original brands better than the redesign:
These were interesting, but didn’t fit strongly into my “likes” or “dis-likes” above:
Here are some of the remaining logo redesigns of 2009:
Check back later this week, we’ll be showcasing some of the brand redesigns Reddoor accomplished in 2009. Are there any brands you know of that we missed? In your opinion, what are the best and worst?
Happy New Year!
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very interesting! another logo redesign–Wheat Thins:) I like the Jack-in-the-box re-do as well.
Sam’s Club did some redesigning. It either happened this year or I just took a long time noticing it!
All I know is…
I like the New York Public Library and Good Humor.
Thanks for sharing these. Very interesting.
Hmmm so intriguing! I loved seeing brands befores and afters! It really gets me thinking! My fave redo’s are Jack in the Box and Meredith and Nickelodeon. On the other hand I DIDN’T like Fridgidaire’s redo. I loved their old logo, but if they were gonna update it, it should’ve been a different font!