03.01.10

What It Is and What It Isn’t

As with any new endeavor, we’ve been learning a ton as we get Red off the ground. We want to keep you informed so you know precisely what we’re offering. So today’s post is all about describing what Red is, and what it isn’t.

///WHAT RED IS:
It is template-driven branding.
It is professionally designed.
It includes a comprehensive offering of printed stationery items.
sample
It is branding based on typographic solutions consistent systems.
It uses your business name in a template to create a completely consistent brand.
It is printed professionally.
It is affordable professional printing.
It is easy, we’ve pre-coordinated design, color and coordinating print pieces to make your decisions simple.
It is creative and will give you confidence when handing out your business card.
It is specifically geared toward photographers, because we know what you need.
It is easy to see what you’re getting when using our site.
It utilizes the latest web-to-print technology.
It is way better than a cheap mountain biker template card from FedEx/Kinko’s. Actual card below.
fed_ex
It is regularly updated with fresh design (not including stock photos of mountain bikers).
It will help take your business to the next level.

///WHAT IT ISN’T:
It isn’t custom logo design. You can get that here.
It isn’t as cheap as mountain biker FedEx/Kinko’s business cards. But frankly, you get what you pay for.
A specific design isn’t going to be over-saturated in your market. We’re developing a policy for discontinuing once they’ve crossed a certain sales threshold.
It isn’t hodgepodge and unprofessional.
It isn’t complicated.
It isn’t run by some behemoth printer. Red was created by designers, so you know we’ve kept a close eye on the design and production details.

Our “what it is and what it isn’t” list is an attempt to begin answering questions about exactly what Red by Reddoor Creative is offering. We’re excited for the way a Red Identity system will completely elevate the look and professionalism of your business. We’re excited to share everything with you. Stay tuned this week for more exciting info…

We’ll be heading to Vegas in less than a week, and we’d love to meet you, and tell you more about Red if you’re going to be at WPPI. Follow us on Twitter here, to keep up with our whereabouts in Vegas next week.

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